Trustpilot Widgets Alternative
Keep Your Trustpilot Reviews. Drop the Trustpilot Bill.
AutoReview imports your existing Trustpilot reviews and displays them in a beautiful widget — alongside your Google, Yelp, and other reviews — without TrustBox's annual contract. From $59/mo with a 7-day free trial.
$59/mo · No contract · Cancel anytime
What is Trustpilot?
Public review platform & website widgets
Trustpilot is one of the best-known review platforms on the internet. It runs a public, open review network at trustpilot.com, sends automated email review invitations through its Automatic Feedback Service, and gives businesses widgets and a TrustScore to show off. It's a strong, credible brand, especially for ecommerce and larger companies that want reviews hosted on a high-authority third-party domain.
AutoReview takes a different shape. It's a right-sized tool for local and home-service businesses (HVAC, plumbing, electrical, roofing) that need to automatically collect reviews after every job by both email and SMS, then display them anywhere with one embed. It starts at $59/mo with a 7-day free trial, no annual contract, and a 30-day guarantee, versus Trustpilot's paid plans that require a 12-month prepaid commitment and, on the main business tiers, price per domain.
This page compares the two honestly, including where Trustpilot genuinely wins.
Your reviews, live on your site
This is a real AutoReview widget. Pick from 17 styles and embed it in about 30 seconds.
Why people switch from Trustpilot
- AutoReview starts at $59/mo — about 80% less than Trustpilot's Plus plan ($319/mo per domain) and even cheaper than its $99/mo Starter tier, with no per-domain surcharge.
- No annual lock-in: AutoReview is month-to-month with a 7-day free trial and cancel-anytime, while Trustpilot's paid plans require a 12-month commitment prepaid upfront and non-refundable.
- AutoReview sends review requests by SMS and email natively after every job — Trustpilot's built-in Automatic Feedback Service is email-only unless you bolt on a third-party SMS tool.
- AutoReview is built for local and home-service SMBs (HVAC, plumbing, electrical, roofing), not ecommerce or enterprise, so the workflow and pricing fit a small local business.
- A 30-day guarantee: get your first new review within 30 days or you don't pay.
Trustpilot pricing, in detail
| Plan | Price | Notes |
|---|---|---|
| Free | $0/mo | Claim profile, respond to reviews, basic widget/TrustScore badge, 50 review invitations per month. No credit card required. |
| Starter | $99/mo (billed annually) | New small businesses under ~$5M revenue only. 100 invitations/mo, 2 TrustBox widgets, 1 user, 1 domain. |
| Plus | $319/mo per domain (billed annually) | 300 invitations/mo, 10 widgets, 3 users, up to 3 domains, competitor/analytics tools. Per-domain pricing. |
| Premium | $799/mo per domain (billed annually) | 1,000 invitations/mo, 21 widgets, 10 users, unlimited domains, sentiment analysis, more customization. |
| Enterprise | Custom (roughly $2,000+/mo) | Unlimited invitations, 22 widgets, up to ~1,000 users, custom integrations and volume. Annual contract. |
AutoReview vs Trustpilot
| Feature | AutoReview | Trustpilot |
|---|---|---|
| Starting price | $59/mo (Reviews); $99/mo with Reactivation | $0 free tier; paid from $99/mo Starter, Plus $319/mo per domain (billed annually) |
| Free tier | 7-day free trial (no permanent free plan) | Yes — genuine free plan with 50 invitations/mo and basic widget |
| Contract / billing | Month-to-month, cancel anytime, 30-day guarantee | Paid plans are a 12-month prepaid, non-refundable commitment |
| Review requests — SMS | Yes, native SMS + email with one auto follow-up | Email native; SMS only via third-party integrations (Dotdigital/Twilio API) |
| Where reviews live | Your site + Google; widget you embed and control | Public trustpilot.com profile (high-authority marketplace domain) |
| Display widget | 17 styles, one embed for Shopify/WordPress/Webflow/Wix/Framer/HTML | TrustBox widgets: 2 (Starter) up to 21+ (Premium/Enterprise) |
| Multi-source aggregation | Google, Trustpilot, Yelp, TripAdvisor, Capterra, Product Hunt, Chrome Web Store, Senja, Testimonial.to, CSV | Focused on Trustpilot's own reviews (its network is the product) |
| Best fit | Local & home-service SMBs (HVAC, plumbing, roofing) | Ecommerce, mid-market and enterprise brands |
| Win-back / reactivation campaigns | Yes — Reactivation tier (SMS + email to lapsed customers) | Not a core feature; focused on review collection & reputation |
Trustpilot pricing is based on publicly available information and may vary. AutoReview prices shown are current. Competitor facts last reviewed July 8, 2026.
How AutoReview and Trustpilot really differ
Public review network vs. your own site
Trustpilot's core value is its open, high-authority public profile at trustpilot.com — reviews live there and carry the trust of a household-name domain, which is great for consumer confidence and brand search. AutoReview centers reviews on your own site and Google profile: it collects reviews and displays them via an embeddable widget you control, and it can even pull your existing Trustpilot reviews (plus Google, Yelp, and more) into one place.
Collection channel: email-only vs. SMS + email
Both platforms actively collect new reviews — this isn't a display-only tool on either side. The difference is channel. Trustpilot's built-in Automatic Feedback Service sends invitations by email (SMS only via third-party tools like Dotdigital or a Twilio/API setup). AutoReview sends by SMS and email natively after each job, which matters for home-service customers who respond faster to a text.
Pricing model and commitment
Trustpilot has a real free tier (50 invites/mo) and a $99 Starter plan, but its business-grade Plus and Premium tiers run $319 and $799/mo per domain and require a 12-month prepaid, non-refundable contract. AutoReview is $59/mo (or $99 with Reactivation), month-to-month, 7-day trial, cancel anytime — no per-domain fees.
Who it's built for
Trustpilot is built for ecommerce and mid-market/enterprise brands that want a public reputation hub and rich analytics. AutoReview is right-sized for local and home-service SMBs that just need reviews flowing in automatically and displayed cleanly, without enterprise pricing or a public marketplace to manage.
Where AutoReview wins
- Native SMS + email review requests after each job, with one automatic follow-up — no third-party SMS integration required.
- Pricing that fits a local SMB: $59/mo flat, no per-domain multiplier, no 12-month prepaid contract.
- A review-display widget with 17 styles and one embed script that works on Shopify, WordPress, Webflow, Wix, Framer, and raw HTML.
- Aggregates reviews from many sources into one widget — Google, Trustpilot, Yelp, TripAdvisor, Capterra, Product Hunt, Chrome Web Store, Senja, Testimonial.to, and CSV.
- A Reactivation tier ($99/mo) that wins back past/lapsed customers with SMS + email campaigns — beyond just review collection.
- AI review-reply drafting, a public review microsite, and honest Review + AggregateRating schema on eligible pages.
When Trustpilot is the better choice
Trustpilot is the better choice if you want reviews hosted on a trusted, high-authority public profile that consumers already recognize and search for, or if you're an ecommerce or mid-market/enterprise brand. Its free tier is genuinely useful for getting started, and its paid plans add deeper analytics, competitor benchmarking, sentiment analysis, multi-domain support, TrustBox widgets, and Google Seller Ratings syndication — capabilities beyond AutoReview's local-SMB scope. If public brand credibility on a marketplace domain is your goal, Trustpilot leads there.
Make the switch in minutes
- 1
Import your Trustpilot reviews
Paste your public review-page URL. AutoReview pulls in your existing reviews so you keep every bit of social proof you've already earned.
- 2
Connect your other sources
Add Google, Yelp, and more — AutoReview aggregates Google, Trustpilot, Yelp, TripAdvisor, Capterra, Product Hunt, Chrome Web Store, Senja, Testimonial.to, and CSV into one place, so a single widget shows reviews from everywhere.
- 3
Paste one embed code
Drop a single script tag into your site (works on any platform — Shopify, WordPress, Webflow, Wix, Framer, raw HTML). Your widget updates itself as new reviews come in.
- 4
Turn on auto-collection
Connect your booking tool or BCC your invoices, and AutoReview asks every new customer for a review automatically — so the review count keeps climbing without you lifting a finger.
Frequently asked questions
Does Trustpilot send review requests, or does it only display reviews?
It does both. Trustpilot's Automatic Feedback Service sends automated review invitations by email after a customer interaction, and it displays those reviews on your public profile and via TrustBox widgets. The main limitation is that native invitations are email-only — SMS requires a third-party integration like Dotdigital or a Twilio/API setup. AutoReview sends by both SMS and email natively.
Is Trustpilot free?
Trustpilot has a genuine free plan: you can claim your profile, respond to reviews, use a basic widget, and send up to 50 review invitations per month. Paid business plans start at $99/mo (Starter, for new small businesses) and rise to $319/mo per domain for Plus and $799/mo per domain for Premium, all billed annually as a 12-month commitment. AutoReview has no permanent free plan but starts at $59/mo with a 7-day trial and no annual contract.
How much cheaper is AutoReview than Trustpilot?
AutoReview starts at $59/mo. That's cheaper than Trustpilot's $99/mo Starter plan and roughly 80% less than its $319/mo per-domain Plus plan. AutoReview also has no per-domain surcharge and no 12-month prepaid commitment.
Can AutoReview show my existing Trustpilot reviews?
Yes. AutoReview can import and display reviews from Trustpilot along with Google, Yelp, TripAdvisor, Capterra, Product Hunt, Chrome Web Store, Senja, Testimonial.to, and CSV — all in one widget on your own site. Note it does not import Facebook reviews.
Which is better for a local home-service business?
For an HVAC, plumbing, electrical, or roofing business, AutoReview is usually the better fit: native SMS + email requests after each job, a $59/mo price with no annual lock-in, and a widget that drops onto your existing site. Trustpilot shines more for ecommerce and larger brands that want a recognized public review profile and enterprise analytics.
Does AutoReview do review gating?
No. AutoReview asks every customer for a review and is FTC- and Google-compliant — no gating or filtering out unhappy customers. This is the same compliant, ask-everyone approach a reputable platform like Trustpilot follows.
The bottom line
If you're a local or home-service business that wants new reviews flowing in automatically by text and email, displayed on your own site, without an annual contract or per-domain fees, AutoReview is the more practical, affordable fit at $59/mo. If you want a household-name public review profile with enterprise-grade analytics and a free entry tier, Trustpilot is the stronger brand — and AutoReview can still pull those Trustpilot reviews into your widget. Many local businesses find AutoReview delivers the review-collection outcome they actually need at a fraction of Trustpilot's business-plan cost.
Ready to switch from Trustpilot?
Import your reviews, paste one embed code, and start collecting more — for $59/mo with a 7-day free trial.