Senja Alternative
Built to Ask Your Customers — Automatically
Senja is great for collecting testimonials manually. AutoReview asks every customer for a review automatically after each job or appointment — for $59/mo with a 7-day free trial.
$59/mo · No contract · Cancel anytime
What is Senja?
Testimonial collection & display platform
Senja is a testimonial and social-proof platform built mainly for SaaS companies, creators, and marketers. It's excellent at collecting written and video testimonials through shareable forms and email invites, then displaying them in Walls of Love and embeddable widgets.
AutoReview is built for a different job: getting local and home-service businesses (HVAC, plumbing, electrical, roofing) more public reviews on Google after every job, then showing them off. The core difference is collection. Senja gathers testimonials mostly through forms and email, while AutoReview automatically sends review requests by both SMS and email after each appointment, follows up, and routes the response, plus displays the results in a widget.
If you're a creator or SaaS team building a wall of love, Senja is a great fit and has a genuinely generous free tier. If you're a local business that needs a steady stream of new Google reviews without lifting a finger, that's where AutoReview is designed to win.
Your reviews, live on your site
This is a real AutoReview widget. Pick from 17 styles and embed it in about 30 seconds.
Why people switch from Senja
- Senja collects testimonials mostly through forms and email invites. AutoReview automatically texts and emails every customer a review request after the job, follows up once, and routes the response, so new Google reviews keep coming in without manual sending.
- AutoReview is purpose-built for local and home-service trades (HVAC, plumbing, electrical, roofing), not SaaS or creators, so the workflow fits how a service business actually operates.
- AutoReview connects to the tools trades already use: booking software, BCC-your-invoices auto-collect, QuickBooks, Zapier, Shopify, and Google Business Profile via OAuth, so requests fire automatically off real jobs.
- A Reactivation tier can win back past and lapsed customers with SMS and email campaigns, turning your old customer list into fresh reviews and repeat work.
- AutoReview backs it with a 30-day guarantee: get your first new review within 30 days or you don't pay.
Senja pricing, in detail
| Plan | Price | Notes |
|---|---|---|
| Senja Free | $0/mo | Up to 15 text and video testimonials, unlimited widgets (20+ templates), Walls of Love, import from 18+ platforms, video hosting. Great for getting started; caps at 15 testimonials. |
| Senja Starter | $29/mo | Unlimited testimonials, 2 seats, 1 project, 3 forms, custom branding (use your own branding), custom domains, auto-sync imports, Zapier, API/webhooks. Annual ~17% off. |
| Senja Pro | $59/mo | Everything in Starter plus 5 seats, unlimited projects/forms, SEO rich snippets, and testimonial translation (20 languages). Annual ~17% off. |
| AutoReview Reviews | $59/mo | Automated SMS + email review requests after each job with one follow-up and response routing, 17-style review widget, AI reply drafting, integrations. 7-day trial. Annual $590/yr (~$49/mo). |
| AutoReview Reviews + Reactivation | $99/mo | Everything above plus win-back SMS + email campaigns to lapsed customers, and includes branding removal. Annual $990/yr (~$83/mo). |
AutoReview vs Senja
| Feature | AutoReview | Senja |
|---|---|---|
| Automated review requests by SMS + email after each job | Yes, SMS and email with one automatic follow-up, then routes the response | Email invites with reminders (also API/MCP-triggered); no SMS sending |
| Win-back / reactivation campaigns for lapsed customers | Yes, on the $99 Reactivation plan (SMS + email) | No |
| Free plan | No free plan; 7-day trial + 30-day first-review guarantee | Yes, free forever up to 15 testimonials with unlimited widgets |
| Native video testimonial recording, transcription, and sizzle reels | No | Yes, a core strength |
| Review-display widget styles from one embed | 17 styles, one embed script (Shopify, WordPress, Webflow, Wix, Framer, raw HTML) | 20+ templates with strong design and branding controls |
| Import sources | Google, Trustpilot, Yelp, TripAdvisor, Capterra, Product Hunt, Chrome Web Store, Senja, Testimonial.to, CSV | 18+ platforms (30+ per homepage) incl. Google Business, G2, Yelp, Trustpilot, Shopify, Google Play, CSV |
| Google Business Profile OAuth + trade integrations (QuickBooks, BCC invoices, booking tools) | Yes | No; automates via Zapier, API/webhooks, and MCP instead |
| SEO rich snippets (Review/AggregateRating schema) | Included, applied honestly on eligible pages | Yes, on the Pro plan |
| Remove-branding cost | $50 one-time add-on, or included on the $99 plan | Custom branding included on paid plans ($29/mo+) |
Senja pricing is based on publicly available information and may vary. AutoReview prices shown are current. Competitor facts last reviewed July 8, 2026.
How AutoReview and Senja really differ
Collect vs. display (the big one)
Senja's strength is collecting and displaying testimonials, and it does send email invites with reminders (plus API- and MCP-triggered invites). But its automated outreach is email-only; it does not send review requests by SMS. AutoReview's whole point is collection: it automatically sends a review request by both SMS and email after each job, follows up once, and routes the response, which is the reliable way to grow public reviews for a local business.
Who it's built for
Senja is aimed at SaaS companies, creators, and marketers who want a beautiful wall of love, video testimonials, and sizzle reels. AutoReview is aimed at home-service and local SMBs (HVAC, plumbing, electrical, roofing) that need a steady stream of Google reviews tied to real appointments and invoices.
Sources and display
Senja imports from 18+ platforms (Google Business, G2, Yelp, Trustpilot, Shopify, Google Play, and more; its homepage cites 30+) and offers 20+ widget templates, native video recording, and video hosting, which is a genuinely deep display toolkit. AutoReview imports from Google, Trustpilot, Yelp, TripAdvisor, Capterra, Product Hunt, Chrome Web Store, Senja, Testimonial.to, and CSV, and displays them with 17 widget styles from a single embed script (Shopify, WordPress, Webflow, Wix, Framer, or raw HTML).
Branding and rich snippets
Senja unlocks custom branding on paid plans and adds SEO rich snippets on its Pro plan. With AutoReview, review rich-snippet schema (Review + AggregateRating JSON-LD, applied honestly) is included, and removing AutoReview branding is a $50 one-time add-on (or included on the $99 Reactivation plan).
Where AutoReview wins
- True two-channel collection: automated SMS + email review requests after every job, with an automatic follow-up, versus Senja's email-only invites (Senja's automated outreach does not include SMS).
- Built for local and home-service SMBs rather than SaaS/creators, so the setup and language match the trade.
- Reactivation campaigns to win back lapsed customers via SMS and email, which Senja does not offer.
- Native Google Business Profile OAuth plus BCC-invoice, QuickBooks, and booking-tool integrations to auto-trigger requests off real appointments.
- FTC- and Google-compliant by design: asks every customer, no review gating.
- AI review-reply drafting to respond to reviews faster.
When Senja is the better choice
Senja is the better choice if you're a SaaS company, creator, or agency focused on marketing testimonials rather than public Google reviews. It has a genuinely generous free-forever plan (15 testimonials, unlimited widgets), stronger native video tooling (recording, transcription, and sizzle reels), more widget templates and design flexibility, testimonial translation into 20 languages, a broader list of import sources (30+ platforms), and modern automation via API, webhooks, and even an MCP integration for triggering email invites from your product. If you don't need after-job SMS review requests or home-service integrations, and you mostly want to gather and showcase testimonials on your site, Senja is an excellent, well-built tool.
Make the switch in minutes
- 1
Import your Senja reviews
Paste your public review-page URL. AutoReview pulls in your existing reviews so you keep every bit of social proof you've already earned.
- 2
Connect your other sources
Add Google, Yelp, and more — AutoReview aggregates Google, Trustpilot, Yelp, TripAdvisor, Capterra, Product Hunt, Chrome Web Store, Senja, Testimonial.to, and CSV into one place, so a single widget shows reviews from everywhere.
- 3
Paste one embed code
Drop a single script tag into your site (works on any platform — Shopify, WordPress, Webflow, Wix, Framer, raw HTML). Your widget updates itself as new reviews come in.
- 4
Turn on auto-collection
Connect your booking tool or BCC your invoices, and AutoReview asks every new customer for a review automatically — so the review count keeps climbing without you lifting a finger.
Frequently asked questions
Does Senja send review requests by SMS?
No. Senja sends testimonial requests by email, including automated sequences with reminders, and can trigger invites via its API and MCP integration. It does not send requests by SMS. AutoReview sends review requests by both SMS and email automatically after each job, with an automatic follow-up.
Is Senja free?
Yes. Senja has a genuinely generous free-forever plan that includes up to 15 text and video testimonials, unlimited widgets with 20+ templates, Walls of Love, and imports from 18+ platforms. Paid plans start at $29/mo (Starter) for unlimited testimonials, with Pro at $59/mo. AutoReview has no free plan but offers a 7-day free trial and a 30-day guarantee.
What's the real difference between Senja and AutoReview?
Senja is a testimonial platform built for SaaS and creators that focuses on collecting testimonials via forms and email and displaying them beautifully. AutoReview is a review-request engine for local and home-service businesses that automatically texts and emails customers after each job to generate new Google reviews, then displays them in a widget. Both display reviews; only AutoReview actively collects them by SMS + email after a job.
Which is better for a home-service business like HVAC or plumbing?
AutoReview. It's purpose-built for trades, sends SMS + email review requests after each appointment, follows up automatically, connects to Google Business Profile, QuickBooks, booking tools, and BCC-your-invoices, and can reactivate past customers. Senja is better suited to SaaS companies and creators building a wall of love.
How much does AutoReview cost compared to Senja?
AutoReview starts at $59/mo (Reviews), with a Reviews + Reactivation plan at $99/mo. Annual is billed at 10x monthly (about 2 months free), so Reviews is $590/yr (~$49/mo). Senja is $0 for up to 15 testimonials, $29/mo for Starter, and $59/mo for Pro. They're priced similarly at the top, but they do different jobs: Senja displays and email-collects testimonials, AutoReview auto-collects new reviews by SMS + email.
Can AutoReview import my existing Senja testimonials?
Yes. AutoReview can import reviews from Senja, as well as Google, Trustpilot, Yelp, TripAdvisor, Capterra, Product Hunt, Chrome Web Store, Testimonial.to, and CSV, so you can bring over what you've already collected and display it alongside new reviews.
The bottom line
Senja and AutoReview overlap on displaying reviews but solve different problems. Senja is a polished testimonial platform for SaaS and creators, with a standout free tier, great video tooling, and email-based collection. AutoReview is a review-request engine for local and home-service businesses: it automatically sends SMS + email requests after every job, follows up, routes responses, can reactivate old customers, and then displays the reviews in a widget. If you want a wall of love and marketing testimonials, choose Senja. If you're a local business that needs more Google reviews on autopilot, choose AutoReview, backed by its 30-day first-review guarantee.
Sources & how we checked
- Senja pricing page (plans, prices, free tier, seats, limits)
- Senja pricing FAQ (is Senja free / what's included)
- Senja changelog: email invite upgrades, API POST /invites, MCP, Google Contacts import
- Senja feature request: send testimonial requests by email/SMS (bulk email invites shipped)
- Senja help: import testimonials from Google Reviews/Business (auto-sync on paid)
- Senja help: import testimonials (30+ platforms, CSV)
- Senja homepage (collection methods, video, widgets)
- Senja blog: how to automate testimonial collection (email automations)
Ready to switch from Senja?
Import your reviews, paste one embed code, and start collecting more — for $59/mo with a 7-day free trial.